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How to Start a Podcast on Apple Podcasts (Submission + Common Mistakes)

Submit your podcast to Apple Podcasts step by step: RSS basics, Apple Podcasts Connect, common errors, and CTAs that get listener replies.

5 min read

TL;DR

To get on Apple Podcasts, you need a valid RSS feed from your host, then you submit it via Apple Podcasts Connect.

  • Publish your show in your hosting platform
  • Copy your RSS feed URL
  • Submit in Apple Podcasts Connect and fix validation issues
  • Add a “leave a voice message” CTA in your show description and show notes
  • Try whatayarn to collect listener voicemails

Apple Podcasts is one of the biggest directories in podcasting.
Getting approved is mostly about having a clean RSS feed and correct metadata.

Starting from scratch? Read How to Start a Podcast in 2026 .

What you need before you submit

Before Apple will accept your show, make sure you have:

  • A podcast host
  • A published RSS feed URL
  • Cover art
  • Title and description
  • At least one episode (often recommended)

Hosting guide: Best Podcast Hosting for Beginners.
RSS explainer: Podcast RSS Feed Explained.

Step-by-step: submit your podcast to Apple Podcasts

Step 0: Validate your RSS feed before submitting

People usually land on this page when something breaks. Before you submit, check:

  • Cover art: readable at thumbnail size + correct requirements from your host
  • Explicit flag: matches your content (clean vs explicit)
  • Episode titles: clear titles (not “Episode 12”)
  • Audio URLs: episodes play end-to-end (no broken links)
  • Categories: set in your hosting platform

Here’s a quick “error → fix” map you can use when Apple rejects something:

Common errorQuick fix
Cover art rejectedToo much small text, wrong dimensions, or low contrast
Episode won’t playBroken audio URL (re-export/re-upload in your host)
Explicit mismatchUpdate the explicit flag in your host, then resubmit
Category missingSet categories in your host and revalidate

Step 1: Publish your show in your host

Fill in your show settings:

  • Title
  • Description
  • Categories
  • Explicit/clean flag
  • Cover art

Step 2: Copy your RSS feed URL

Your host will show your RSS feed URL in settings/distribution.

Step 3: Sign in to Apple Podcasts Connect

Use an Apple ID and open Apple Podcasts Connect. (Apple’s UI changes, but the process remains the same.)

Step 4: Add a new show via RSS feed

Paste your RSS feed URL and let Apple validate it.

Step 5: Fix any validation errors

Apple will flag common issues like:

  • Missing cover art requirements
  • Incorrect episode metadata
  • Broken audio file URLs
  • Missing required RSS fields

Step 6: Submit for review

Once validation is clean, submit for review and wait for approval.

Common Apple Podcasts submission mistakes

  • Unreadable cover art (too much small text)
  • Wrong explicit flag
  • Broken audio URLs (episodes won’t play)
  • Publishing without a clear description

CTA patterns that work in Apple Podcasts descriptions

Apple listeners often read the show description and show notes.

Use a two-step CTA:

  1. Follow the show
  2. Reply with one specific prompt

Copy/paste:

text

Show notes template: Podcast Show Notes Template.

Create your voice message link

Checklist to Get Started

  • ✅ Choose hosting and confirm your RSS feed URL
  • ✅ Submit your RSS feed in Apple Podcasts Connect
  • ✅ Fix validation issues (cover art, explicit flag, audio URLs)
  • ✅ Add a voicemail CTA in your show description + episode notes

FAQs about Apple Podcasts submission

Final Word

Apple approval is a checklist problem. Growth is an engagement problem.

If you want the simplest engagement CTA to add in your Apple show notes:

Create your voice message link
How to Start a Podcast on Apple Podcasts (Submission + Common Mistakes) | whatayarn blog