Start with one question for one episode. A listener should understand what to record, how long to speak, and what you might do with their contribution.
Pick a question people can answer
Choose something specific enough to answer without preparation. “What changed your mind about this week’s topic?” is easier to act on than “Tell us your thoughts”.
Plan the invitation
Worked example: A weekly advice show
What do you want to hear?
Example answer: One question about a decision you are trying to make.
What should listeners leave out?
Example answer: Names or details they do not want included in a public episode.
What will you do with replies?
Example answer: Review a small selection for next week's Q&A.
Prepare the page
Put that prompt in the recording welcome message. Check the duration limit and keep the send form focused on details you will actually use.
Record a test on your phone and find it in Messages (opens in a new tab). This also gives you an honest sense of how much you can say within the limit.
Ask where people can act
Mention the question near the relevant part of the episode and put the listener link beside it in the show notes. A reminder in your newsletter or social post can use the same wording and destination.
Tell listeners if you may use recordings on the show. Do not promise a reply or publication unless you can follow through.
Review the first batch
Listen for whether replies answer the question. If the recordings are too broad, narrow the next prompt. If listeners hesitate over the form, remove questions that do not help you handle the message.
Next action: Write one invitation, put it on your page (opens in a new tab), and share the tested link.